Summary
I'm a UX designer who is inspired by all apps and websites that let me accomplish my tasks without needing to think. I apply this interest in ease of use as a passion to make experiences clearer, easier, and smarter for all designs that I work on. I love to collaborate on making a better end-to-end user experience for all, including those needing accessibility-supported designs.
Work Experience
Fidelity: Senior UX Designer
August 2020 - Present
Lead designer & researcher for IoT products at Fidelity, including Apple Watch and CarPlay
Updated and added in-depth functionality to the Apple Watch app, resulting in a 40% increase in traffic YoY
Collaborator on team of designers who determines and disseminates design system standards across the organization, through figma components, pattern guidance, and general design foundations
Created system for accessibility annotation documentation for UX designers to hand off to developers
Films, creates, and edits demos for company-wide presentations with advanced prototypes and voice over
Teamed with a Principal Designer to redo key pages on the mobile app, including the log-in experience, and the mobile check deposit experience using newly created components and token system
Wunderman Thompson +: UX CONTRACT
October 2019 - February 2020
Provided clarity for a company that contracted WT to understand and repair their 100% churn rate
Conducted research with a third party survey/interview platform, and interviewed Stakeholders
Reviewed the communication materials and platforms which were client-facing
Researched operational/systemic failures, and how that directly contributed to the customers experience
Presented 14 journey maps including touchpoint analysis, emotional journey, and recommendations
Provided quarterly recommendations for changes to positively impact customer retention
Key technologies used: Sketch, InVision, InDesign
CERITY: LEAD UX CONTRACT
June 2019 - September 2019
Directly contributed to 50% increase in users finishing the 12-step form
Achieved 300% increase in purchases of insurance policies
Largely responsible for the 150% increase in quote-to-purchase ratio
Key technologies: Sketch, InVision, Adobe, Monday.com, Trello, Slack, Jira
Freelance: UX/Sales consultant
March 2014 - Present
User-needs focus via interaction, application design, and research through agile development
Consult in problem-solving, branding, and vision for mobile and desktop
Lead task/market/data/technical analysis, usability testing, research, and documentation
Deliver strategy and ideation through journey mapping, animation, design patterns, and wireframes
LinkedIn: Sales Solutions
April 2017 - November 2018
Sales conversion focus while identifying values, behaviors, needs, and goals of users and customers
Focused on the user engagement of SaaS tool, logging and identifying issues with analytical thinking
Utilized user interviews with verbal communication, and surveys for product improvements
Facilitated change and improvement considering web standards through presentations
Collaborated on product design and development from an empathetic standpoint
OTHER EXPERIENCE
I’ve spent two years of my life traveling the world and visiting over 50 countries, more than half on my own. This has taught me adaptability, empathy for different perspectives, and how to creatively solve unique challenges.
I chose to travel because there is nothing I love more than immersing myself in different cultures, visiting historically significant places, and seeing local art. All in all, the feeling of choosing to be out of my element, is unlike any other.